Our Approach: Storytelling with Structure
The OnBrand team worked hand-in-hand with the Strettons marketing department, treating the artwork as a critical piece of brand communication, not just office décor.
Our strategy focused on three key areas:
- Aligning Purpose: We based the design directly on Strettons’ core value to be a “joiner of ideas,” ensuring the final product was a visual representation of collaboration and synthesis.
- Visual Impact: The design needed to be clean, modern, and striking: a focal point that speaks to their future-forward positioning in the built environment sector.
- Rapid Execution: We managed the design, production, and installation process to meet the client’s short turnaround requirement for their new office opening.