10 Reasons why Centre Radio is CRUCIAL for Shopping Centres during the Pandemic
It’s fair to say, over the past year, we’ve produced a whole host of messages for over 200...
It’s fair to say, over the past year, we’ve produced a whole host of messages for over 200...
We all know the importance of understanding customer needs within marketing. However,...
2020 has proven to be one of the most challenging years for business. Here, at OnBrand we...
At OnBrand we are great believers in bringing the community together. We absolutely love...
CRM systems are amazing! When used correctly they build stronger...
It’s a wet November lunchtime. The rain is pouring and you can hear the wind howl around...
This year has been hugely turbulent for all retailers…. Whilst Black Friday often...
There may be a global pandemic but here at OnBrand we are constantly looking for creative...
‘I don’t need a brand, I already have a logo’ We often hear small businesses say...
If ever there was a time to make sure your website is running to the best of its...
Earlier this year, an Essex shopping centre came to us, as they had BIG plans for their...
Whilst 2020 has been a bit of a topsy turvy year so far, we have to say that, we’re also...
As a marketing agency working across numerous retail clients, from independent stores...
Earlier this month, we wrote a blog for one of our shopping centre clients, all about...
THE BRIEF Tony from Tielsi Hairdressing came to OnBrand just after lockdown had started to...
Being a local independent Marketing Agency is something we’re particularly proud of. We...
As September approaches, it’s suddenly feeling a little more ‘back to business,’ wouldn’t...
It’s been a challenging time for ALL businesses over the past few months… …A...
At OnBrand, we like to be a bit different. Not many marketing agencies live in a high...
Ilan Galkoff or @ilangraphics as he’s known in Instagram is the artist behind the...
To say that the last few months have been busy for OnBrand would certainly be an...
It’s been a busy week in the world of retail…and we have to say, it’s been full steam...
We’ve made it our mission to help retail businesses thrive once they’re able...
With the great news announced by the government that retailers will be allowed to start...
With the government messaging having changed from ‘stay home’ to ‘stay alert,’ many...
We thought we’d share a little something we were discussing in our team meeting this...
Whilst in lockdown, we’ve noticed the number of people taking time to reminisce about the...
We’re officially into week 4 of lockdown. How are you hanging on in there? There’s no...
We thought we’d enjoy a little interlude from what’s going on in the mainstream news, to...
Listen. Hear that? If you’re in a city centre and all you can hear are raised voices and...
Trying to figure out how to make your marketing budget work hardest for you during such an...
Many retailers, shopping centres and businesses alike; open, closed or partially closed...
There’s no doubt about it. Times have changed. We all need to stay home, but now isn’t the...
The world as we knew it just a couple of weeks ago, is now a completely different place....
In this new ever changing world, we’re all having to adapt our and evolve our businesses...
With the physical world becoming more and more limited, people are turning to social media...
We’re all in this together… It’s a strange old time we’re living in at the moment, hey? ...
How do I survive working from home? We’ve produced a quick guide of the tips and tricks...
How a unique event doubled fundraising targets and bought awareness to a very important...
2019…what a year! From events, award ceremonies attended by celebs to charity fundraising...
The Beauty Awards – 250,000 public votes, 1000+ guests, 200 celebrities, 100+ brands, 30+...
Purple Tuesday This month we welcomed Purple Tuesday – a key date in the shopping...
Don’t shoot us for mentioning the C word… we’re really on your side. Because, love it or...
We love writing. Social posts, style articles, quirky bits of copy and awards entries....
How roaming entertainment and random acts of kindness came together to create a night (and...
OnBrand and Baytree Shopping Centre hold a truly great charity fundraising day for Great...
We’ve said it once, and we’ll say it again. Social media isn’t all # and emojis. It’s a...
Social media. It’s easy right? You just take some pics, slap on a hashtag and wait for the...
We like to keep busy – it keeps us on our toes. And we’re pretty unflappable when it comes...
Honey, we’re home! Well, in our new office anyway. Yep. We know we’ve been talking about...
After staring in awe at our new office, one of the questions was ‘where do we hang the...
The ailment CIG Healthcare required a speedy cure for a presentation they were hosting...
The foundations It’s always good to listen. Not only to clients, but also to their...
Guerrilla marketing? We’re huge fans of it when it’s the right time and place. And when it...
When it comes to being busy, this month has been as mad as a March Hare at OnBrand. And...
The big issue As a community shopping centre, Baytree knew the importance of bringing...
We’re big fans of helping our clients make a big deal out of key events – it’s a part of...
To celebrate International Women’s Day 2019, we’ve looked back through history to find out...
With balmy weather and last month’s activity, we felt it was summer, not the end of Feb!...
The challenge: To create a playlist that would engage and excite shoppers during Chinese...
Here at OnBrand, we’re proud to support Purple Tuesday. Purple Tuesday is the UK’s...
Shop ‘Til You Drop! 5 reasons to visit your local shopping centre and detox from digital...
Social media platforms are growing up. Channels that started off as repositories for ‘look...
Ever noticed that Google has the world’s simplest homepage? Or got lost on a website...
Shopping centre marketing and management teams never have a dull moment! Between face to...
You’re sat there tasked with writing scripts for your company’s telephone messages. You’re...
When trying to get through to a company, there’s the amount of time actually spent on...
There’s a reason that Amazon are doing so well: they know their customers. And although...
The Challenge We love a challenge and transforming a popular London bar and club 10 days...
The Challenge The Baytree Shopping Centre asked OnBrand to organise a fun, community...
The Challenge To help celebrate the mothers of Brentwood, Baytree Shopping Centre wanted...
The incorporation of Interactive Voice Response (IVR) into telephone systems was an...
One of the most effective ways to improve your telephony channel is to simply think about...
“Our research shows that 78% of Brits opt for online shopping rather than going to...
The Challenge Baytree Shopping Centre wanted to organise an event that would get people...
The Challenge Ahead of Valentine’s Day, St George’s Shopping Centre wanted to organise an...
There’s a certain irony that although the telephone is still the preferred choice when it...
Like or it don’t, your business will become increasingly dependent on bots. But your first...
If you didn’t spot this news already, Facebook just changed the game significantly....
The Challenge When OnBrand were approached, again, to run the Beauty Awards with OK!...
The Challenge St George’s Shopping Centre wanted to organise an event that would get...
The Challenge Ahead of Christmas and to kick off the festive season, Pavilions Shopping...
The Challenge Halloween is becoming increasingly popular in the UK, particularly among...
All of sudden comes the realisation it’s only 8 weeks to Christmas, or as those of us in...
It’s at this time of the year that the fate of shopping centres in 2018 will be...
The Challenge Off the back of positive footfall and to ease retailers concerns of a drop...
At OnBrand, we love what we do, who we do it for and we love a challenge. We also like to...
Omnichannel, ooh that sounds fancy doesn’t it? Well, if the agency are using those...
The Challenge Shopping centres up and down the country support One Great Day, an annual...
So I just returned from an interesting shopping centre managers conference, where a centre...
The challenge: To create a smoother, more cost efficient process in dealing with repairs...
The Challenge In April of 2017, retail giants McArthurGlen teamed up with music moguls...
The challenge: To encourage in-store shoppers to get involved in a giant shopping centre...
The Challenge OCR is one of the most established awarding bodies in the UK and their...
The challenge: Could we decrease the number of abandoned callers, helping increase...
The challenge: Could we help shorten waiting times – and therefore increase donations –...
The challenge: Could we improve the on-board sound of Virgin Trains? Having already worked...
The Challenge When Beauty Magazine wanted to create a “Wow!” factor for its annual awards...
The Challenge Beaumont, Leicester – a 300,000 sq ft Shopping Centre based within the East...
The Challenge Europcar are one of the biggest car rental companies in the UK, so when they...
The Challenge In November 2016, Tesco Bank announced the news that an incredible £2.5...
The Challenge Expedia is a staple travel reservation company, running localised sites for...
The Challenge The National Blood and Transplant is an independent arm of the NHS, and...
The challenge: A major UK flower delivery company introduced a self-serve method on their...
The challenge: To retain the long established brand values of Fortnum & Mason and...
If there’s one thing our experience tells us, it’s that sound matters. To your shoppers,...
More investment in digital, data acquisition and CRM is needed for centres to increase...
The Challenge Aegate’s website had been developed without much thought into their...
As an opportunist with an innate love for radio, Paul Coyte has rubbed shoulders with some...
The decision as to whether a man or a woman should be used to front a particular brand...
The lifeblood of a shopping centre is its shoppers. Put simply, they are the eyes that see...
Christmas is now just around the corner, so no doubt you have started shopping for those...
What does a business do when they know they need something, but are finding it very hard...
The way that a brand communicates with its customers is integral to its ongoing success,...
As wonderful a time as Christmas can be, the increased interest from shoppers and callers...
Running a campaign or any kind takes a lot of time and energy, and there’s nothing more...
Everybody loves an offer, so it goes without saying that a shopping centre’s website...
At OnBrand, we pride ourselves in making top quality playlists that can be enjoyed by mass...
By now, the meetings are over, agents have been notified and you’ve worked out how you’re...
Christmas starts early in many organisations and the forward planning involved for the...
Being happy at Halloween has always been something of an oxymoron, yet there’s something...
So much goes into running a functional shopping centre that sometimes, it can be easy to...
very now and then comes a buzz word that gets everybody worked up to a frenzy. For...
The words “we need original content” are thrown around a great number of times during...
Different opening hours over the Bank Holiday? Let your shoppers know Whenever your...
There used to be a saying that “the customer is always right,” which may be flawed when...
When running a shopping centre, there are countless messages, policies and valuable...
Providing a positive experience in a regulated environment can be a real challenge due to...
We’ve got two great new playlists ready for the summer season ahead – Summer...
Don’t miss the Sceptre Awards this year on the 21st June 2016 at its long standing venue...
A one-stop drop that will really let shoppers shop A happy shopper is one who has the...
The question “what makes a brand?” seems so incredibly straightforward, but actually, the...
If you’re a company who receives high call volumes, it’s a bit of a double-edged sword –...
There was a time when shoppers were never sure of exactly what they wanted until they...
At OnBrand we’ve come to recognise that getting offers to your shoppers can create...
CELEBRATE THE POWER OF ALL THINGS BRITISH Thursday 21st April marks the 90th birthday of...
Now that Easter is behind us and British summer time has officially begun, it’s the...
OnBrand Audio’s White Paper ‘The Pre-Agent Telephone Experience and Its Effect on...
OnBrand launch a partner programme to enable telecom companies to provide professional...
OnBrand Group launch a partner programme to enable telecom companies to provide...
To follow on from last month, we looked at finding a voice for your brand. This month we...
Brand Audio rebrands as OnBrand Group Ltd Brand Audio have today announced that...
OnBrand Audio work with organisations to ensure that their telephony is on brand and easy...
OnBrand Marketing answer the question of why mobile websites are necessary and why your...
Shopping centres are all about the customer and the overall customer visit experience....
Having worked in the communications industry for over 15 years, we’ve seen...
OnBrand Audio have been designing and improving the pre-agent telephone experience for our...
Sales of mobile devices worldwide overtook traditional computers quite some time ago, but...
With an increasing amount of research telling us customers will go elsewhere after a bad...
In a recent report by Ofcom, 58% of the UK population now use a smartphone, so we really...
You have a company website, you have your Facebook page and you are probably on Twitter...
If the answer is because it is hard to update, then it’s time to start looking at a way to...
Music is just music, isn’t it? Let’s put a CD on at work or in our shop...
Consumers consider themselves beyond the influence of such factors, however music...
Short songs, jingles and sound logos are all around us. For instance; imagine the Intel...
Half of Britain’s shoppers have left a store because they were so annoyed by the music...
Sound generates feelings & emotions. Feelings & emotions drive behaviour! ...
When people think of change and innovation, they often think of high-tech ideas and new...
Shopping has vastly moved into the online arena in the past few years and all retailers...
Retail analysts are suggesting that there may be further casualties from our shopping...
Contact centres and the professionals who work in, and run them, do not get enough credit....
Various studies have shown that a clear way to people’s emotions, hearts, minds and...
It wasn’t that long ago, before the advent of social media that if you had an issue...
Shopping on the high street or in shopping centres has always been a social experience....
Shopping centres and retailers are always looking to provide the right experience for...
At the heart of your online presence, whether it be your main website, mobile site or...
OnBrand Group had been asked to evaluate the current in-store music experience at one of...
Music played in-store and in other public place, businesses have become more than just...
The instant you walk through the doors of a supermarket, you are surrounded by bright...
The right music can have a massive impact on sales. According to research 79% of consumers...