About michael

This author has not yet filled in any details.
So far michael has created 24 blog entries.

Purple Tuesday

By | November 13th, 2018|Blog, Digital, In Store|

Here at OnBrand, we’re proud to support Purple Tuesday. Purple Tuesday is the UK’s accessible shopping day and has been established to recognise the importance and needs of disabled customers. We’re working closely with shopping centres to support their efforts to improve the shopping experience for all their customers. These improvements can include things such [...]

Shop ’till you drop – digital detox

By | October 15th, 2018|Blog|

Shop ‘Til You Drop! 5 reasons to visit your local shopping centre and detox from digital for an afternoon. Digital is here to stay, but the High Street has a special place in the heart of Britain’s shoppers. According to the Office for National Statistics, online shopping accounts for just over 18% of all retail [...]

Social media is maturing. Is your strategy keeping up?

By | August 16th, 2018|Blog, Digital|

Social media platforms are growing up. Channels that started off as repositories for ‘look at me’ broadcasting, aimed to appeal to a younger audience, now offer real-time conversations with your most engaged customers. The most effective social media strategies are built around developing specific content for each individual channel. The overall goal is to reach [...]

Father’s Day Music & Messaging

By | May 25th, 2018|Campaigns|

Have a quick listen of our four great messages, prepared just for you - in both male and female voices! Option #1 We're counting down to Father's Day on Sunday 17th of June and we’re bursting with fantastic ideas for gifts to suit every taste and budget, so don’t [...]

Websites that say less engage more

By | May 24th, 2018|Blog, Digital|

Ever noticed that Google has the world’s simplest homepage? Or got lost on a website trying desperately to find a phone number? Businesses often fall into the trap of supplying too much information.  In their efforts to impress, they don’t realise they are losing customers through information overload. They forget that the goal of a [...]

Central Thought Process. Local Message

By | May 11th, 2018|Blog, In Store|

Shopping centre marketing and management teams never have a dull moment!  Between face to face customer queries, instant social media conversations and regular CRM communications, there are any number of messages being delivered at the same time. A smart move can be to centralise your channels to ensure a joined up marketing strategy, delivered by [...]

5 Tips for how to handle regulatory requirements

By | May 2nd, 2018|Blog, On The Phone|

You’re sat there tasked with writing scripts for your company’s telephone messages. You’re not a writer – never have been, never claimed to be – yet somehow the responsibility has fallen on you to generate a series of messages that link together seamlessly and reflect your brand. Your mind goes blank, so you do a [...]

Reduce that age-old perception: ‘I’ve been on hold for ages’

By | May 1st, 2018|Blog, On The Phone|

When trying to get through to a company, there’s the amount of time actually spent on hold, and then there’s the time you feel like you’ve been on hold. Believe it or not, these are generally two very different numbers. As an agency with a ‘customer first’ ethos, we have developed the art of seeing [...]